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Nihkan Products are focussed on meeting dietary requirements of global population for “Free-From” food category. We belong to Speciality ingredients market place catering to Gluten free, Vegan & 100% Plant based food products which are healthy & nutritious. And hence, we are looking for Global Partners who can build strong & long term relationship with our brand and take our brand to end consumers. 

Key points considered:

  • Expertise to acquire product knowledge in depth.
  • Focus on the target customer category & segment.
  • Access to good supply chain distribution network.
  • Ability to put our products in front of other competitive products. 
  • Quality & service oriented.
  • Long -term vision.

Market Trends

Green Banana Flour

  • The banana flour market is expected to register a CAGR 4.4% during the forecast period, 2020-2025. The green banana flour market is set to reach US$ 435.7 Mn by the end of 2021.
  • Factors, such as increased customer health awareness has meant consumers are more willing to spend on a holistic approach towards health and wellness. The rising demand for gluten-free (GF)products due to benefits they offer in weight loss and their high nutritional value is influential in increasing sales of green banana flour.
  • One of the reasons for the GF trend is the rising prevalence of coeliac disease. Coeliac disease is recognized as a widely prevalent chronic disease affecting people globally. Consumers with coeliac disease or who are sensitive to gluten seek gluten-free products in their regular diet.
  • Digestive health and nutritional value are the two main critical factors driving the growth of gluten-free food products.
  • The increasing demand for plant-based foods is also driving the purchase volume of green banana flour products. Their high nutritional value, gluten-free status and high levels of resistant starch are all seen by consumers as key advantages to these products.
  • Banana Flour being a gluten free product, will witness its growth in terms of value and volume … Green banana flour bakes well and is one of very few gluten-free flours .
  • The Middle East and Africa (MEA) is the most lucrative market for green banana flour market and holds 33.4% of market share in 2020.

Sprouted Foods

  • Increasing health consciousness among consumers and rising vegan population is driving the sprouted grains and seeds market.
  • Consumer shift from synthetic to natural ingredients has also helped in boosting the demand for sprouted grains and seeds.
  • Sprouted grains and seeds are an affordable and natural vegetarian alternative to animal protein.
  • Health awareness has meant consumers are more willing to spend on a holistic approach towards health and wellness.
  • Sprouted flours are particularly high in bio-available nutrients. The bio-availability of nutrients such as vitamin B, vitamin C, folate , additional amino acids and fibre is higher in the sprouted grain flour, whilst sprouted seed flours are a great source of Potassium, Calcium and Iron as well as being high in fibre and Omega 3 fatty acids.
  • Digestive health and nutritional value are the two main critical factors driving the growth of free-from and natural food products and the sprouting process improves digestibility and allows for greater absorption of nutrients.
  • Because of its longer shelf life, sweeter taste, overall better baking experience and increased nutrients bioavailability the sprouted grain flour is gaining traction with food manufacturers and consumers.